THIS Is The Moment.
It's Time For Baby Bird To Fly
YES - THIS Is The Moment…
Main Grain Bakery is growing up. It’s like she’s graduating high school and now has to figure out her next steps. She’s moving out of that comfy spot of hers where everything feels safe, cozy, and slightly cluttered, but it’s time. She can’t live with mom and dad forever.
It’s been 15 years of developing who we are and how MGB best shows up in this community. You all showed up on day ONE in 2011 and didn’t stop. This community has supported us like there’s no tomorrow. We’ve outgrown our original location that we absolutely love and adore - and we’re moving on.
MGB is moving to Central City Market | 2041 Madison Street which is centrally located in the heart of Stevens Point, WI.
Yes… we are sitting in the unfinished entrance of Central City Market with a foster dog, a bat for no reason, a fake fiddle leaf, and a real palmy-plant.
I know your next question… when are you moving?
Timelines are tricky, but early 2027 is our goal — and you’ll be the first to know when that’s locked in. Keep scrolling for a sneak peak of the space and an idea of how it’s going to feeeeeel.
And then your next question… What is Central City Market?



Central City Market | The Vision
“Our vision is to revitalize a historic 1800s building to become a regional destination in the Stevens Point area. Once housing a thriving ironworks company, the Market will restore its legacy as a vibrant hub of industry and community. Just as the neighboring railroad once fueled the city's growth, Central City Market will channel that same energy—creating a dynamic indoor marketplace that fosters connection, collaboration, and conversation. Through this unique space, we aim to celebrate the past while building a thriving future for our community.”
The best part?
This move is going to solve problems YOU didn’t even know you had.
You know that moment at the counter where you’re on your tiptoes looking over 74 shoulders trying to see what sourdough we have left? That ends here. Our new space means a long drop dead gorgeous counter where you can see every single thing we have to offer — no tip toes, no guessing, no trying to peek around the wall to see what’s left on the counter…
Just you, the pastry case, and all the time in the world.
And that’s just one reason.
I’ve got FOUR more reasons WHY this move will change your life and I’m dropping them later this week!
I’ll be taking you behind the scenes of it all. I’ll be sharing every step of the way (duh, how could I not). There will be updates here on Substack, fun Instagram posts AND postcards we will sneak in your bag when you stop in. Every month we will be rolling out new illustrations by the one and only Lenora Howl with great updates - It’s like I’ll be holding your hand the entire time.
And I know you may be wondering… Why is the foster dog Dewey in these photos? And the answer? Because he’s the coolest dog ever and he’s still looking for his perfect family….and why not? Life is boring without dogs.



NOW FOR THE GOOD STUFF
A few renderings below so ya’ll can picture what we are talking about.
It’s still MGB but with MORE. Everything you already love — just more of it!
And I’m not just saying this because our last name is More, but it does work well, doesn’t it now…
More Asiago Thyme
More Chocolate Espresso Scones
More Clever Girls
More Le Bon Shoppe Socks…
Michael has been our behind the scenes in-house designer making sure that every detail is covered. From lighting design to where the plants are going…. to the perfectly lined baked goods, he’s been a little mouse in the corner just clicking away. We’ve been researching… we’ve been dreaming… we’ve been brainstorming the perfect way to create the new Main Grain Bakery & Eatery.
Natural light… beautiful brick… and a little extra space to breathe - just what MGB is looking for. Just what MGB deserves.
Yes, that little kiddo below is drinking a coca-cola in a bottle with a PB & J in hand — and she’s reading Charlotte’s Web with that sunlight hitting her just right. Nice clutch, Stacey.
Looking forward to sharing the blueprints with you as we have it. Stay tuned right here in our Substack and on our socials. More to come! Promise.
Don’t you fret — I’ll be sending out another newsletter later this week to show off our lunch specials this week AND dive deep into all the reasons why our crew loves working at MGB. I’ll be UP IN THE LOFT unpacking our Wellness Program and why our MGB team is TOP NOTCH.
Can’t wait to share.
—
Ta ta for now.
xo - sarah jo










Great! But will there be a daily shuttle bus from the old parking lot to the new one? If not, an artistic map with scenic walking/biking routes might be needed.
I'm just over here Cheering Congratulations!! So excited for you ALL, and for the Adventures Ahead!